The Lolë Yellow Label program is launching its third edition with a very special campaign. The Lolë team kick started this years’ initiative by bringing their own coats and becoming fashion models for a day. Hit play and see how the team prepared the campaign, learn the stories of pre-loved coats and join us in our commitment to creating long-lasting versatile clothing while reducing unnecessary purchases and waste.
Don’t forget, all proceeds go to local food banks! So if you are in love with one of the coats in this video, and ready to help raise funds for a great cause, visit the Lolë Yellow Label pre-loved shop now!
Learn all about the program by visiting the Lolë Yellow Label website, or by reading Lolë Yellow Label in 2013.